Masashi Yamazaki
Chief Operating Officer, DeToNator
“Over 80% of fans said they preferred having to ‘win’ coupons (versus simply seeing them in banner ads or giveaways). As a result, they’re more likely to redeem them, meaning the Omnicoach platform will directly boost our e-commerce sales. Plus, it’s a white-label service, so we can offer it to brand partners.”